Sam's Club Selects KSC Kreate For Packaging Redesign And Photography

Sam's Club Selects KSC Kreate For Packaging Redesign And Photography KSC Kreate , a full-service creative firm that blends art with science to produce beautiful, dynamic imagery for consumer products manufacturers and retail brands, announces today a rebrand project with Sam's Club, a division of Wal-Mart Stores. KSC Kreate's previous photography and packaging work for Sam's Club won five awards at the Private Label Trade Show in Chicago last December including the "Best in Show" Award. "We continue to work with KSC Kreate because of the top quality work they constantly deliver for us," said Sonya Gafsi, Senior Director, Private Brands for Sam's Club. " KSC Kreate's portfolio of food photography and packaging projects includes major brands such as Coca Cola, Pepsi, Winn-Dixie, Wal-Mart, Mr. "Our ability to employ and manage multiple in-house teams at once is what enables us to consistently deliver beautiful content that aligns with client brand guidelines," said Brad Tuckman, president of KSC Kreate. Our talented team can make any food or beverage item look exactly as it ought to be at any given moment, whether it's steaming hot over an open flame or ice cold straight out of the freezer. Their photography for our packaging brings our products to life to show their true quality. " The project takes place at KSC Kreate's 55,000 square foot studio in South Florida. "Not only are they professional and flexible, they always offer the desired outcome on the project. KSC Kreate was selected by Sam's Club for this project based on their ongoing partnership and previous award winning work for the brand, and perhaps KSC Kreate's experience trading within the food packaging space. Coffee, Food Saver, World Table, Oster, Great Value and Sunbeam. Through their unique tools and expertise, KSC Kreate's photographers capture the product's essence and increase the appeal to consumers who make purchase decisions based on packaging. The company has also worked with restaurant chains like Burger King, Miami Subs, McDonald's and Lime to produce and create food photography for websites, menus, in-store signage and billboards. "Together we have mastered the art of creating a great, most 'hunger inducing' food imagery possible. The expert team of food stylists, art directors and photographers are using signature special effects such as their heating and steaming tools to get the ideal photograph for the brand. Sam's Club is also using KSC's proprietary tool, TIME Director , KSC Kreate's remote art direction application, for the photo shoot. KSC Kreate customers can log into TIME Director to peruse the shoot and make immediate approvals or changes to any photograph, expediting the process and maintaining a advanced level of consistency and quality across the multiple project teams. Sam's Club Selects KSC Kreate For Packaging Redesign And Photography Trade News selected by Local Linkup on 08/03/2012