Thursday 26 April 2012

Google Fosters Cutting Edge Photographers With New Drive

 

Google Fosters Cutting Edge Photographers With New Drive

Today Google launched 'Google Drive'. Hopefully this is just the beginning of successful tools and creative exhibitions Google supports. Almost as important as their Macbook Pro now hosting the iCloud on any iOS 5 or higher. Unfortunately, the exhibition was only open to students and they were asked to choose to submit one image to a rather unimaginative set of categories such as "Me", "Travel" or "Sport". Nevermind. It also allows a myriad of windows such as Adobe or Photoshop to be opened even if the user does not have the supportive software. All in all, the exhibition looks promising and is a successful way for Google to promote their other upcoming projects and technological advancements for the arts community. I suppose no one at Google bothered to Google what the iCloud is before launching this news. Most significantly, it remains a good space for artists to store photo files, or other documents of importance without fear of late night coffee spills or the ever looming anxiety of the rainbow spiral of death. That is the greatest benefit of this new upgrade. In all fairness to Google and it's innovations, this tool might have potential benefits to artists if it lives up to be everything Google suggests it will. The exhibition was judged by Susan Bright who has written both Art Photography Now as well as Autofocus, along with Nigel Hurst CEO of Saatchi Gallery in London. Which could be useful for collaborating on articles. If the tool is as successful as Google is marketing it to be, this will be an important piece of kit for photographers the world over. It allows users to work on documents together. A powerful organization such as Google has a lot of potential to foster cutting edge and creative projects within the arts.

Google Fosters Cutting Edge Photographers With New Drive



Trade News selected by Local Linkup on 26/04/2012

 

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