Friday 6 April 2012

Sprint seeks hit with advanced-camera EVO telephone

 

Sprint seeks hit with advanced-camera EVO telephone

Ovum analyst Jan Dawson said that the telephone should help Sprint hold the interest of its existing customers who are wanting to upgrade their telephone to the next new thing.

But he added, "I don't think there's anything in this telephone that will make clients move from another carrier.

Fared Adib, Sprint's vice president for product development told Reuters that it made sense for Sprint to stick with the EVO brand as the company has sold 7 million EVO devices in the roughly two years since its first launch.

The same will be the case with the device's so-called High Definition (HD) voice capability, which Sprint may be the first to launch in the U.

Adib would not give the phone's exact launch date but said that the company typically launches its devices a few weeks after pre-orders begin.

For example, the phone's camera can take multiple shots when the user presses a button once, a feature known as continuous shooting.

The phone will support a new high-speed fourth generation (4G) service Sprint is building into its network with a technology known as Long Term Evolution.

Sprint plans to launch LTE services in its first markets around the middle of 2012, according to its president of network operations, Steve Elfman, who told Reuters at a Sprint event that LTE network support "will follow" soon after the phone launch. HD voice makes calls clearer and reduces the amount of background noise, according to Sprint.

However the device may not immediately support fast data services and the new sound technology as it is expected to hit store shelves before Sprint launches services based on a multi-billion-dollar network upgrade it plans to kick off around mid-year.

The EVO 4G LTE will have much of the same technology HTC is putting into phones that rivals ATG Sprint telephone with a two-year contract when you know that it's about to move to 4G?" he asked.

Sprint seeks hit with advanced-camera EVO telephone



Trade News selected by Local Linkup on 06/04/2012

 

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